Umair Mohammed and Himanshu Kaushik co-founded Wigzo, an online contextual marketing platform for e-commerce stores which uses advanced analytics to enable customer segmentation and targeted marketing campaigns across multiple channels through a single dashboard. It uses data analysis and machine learning to help its clients communicate with their customers through automated personalization.
We're excited to share that Zomato-backed Shiprocket has acquired a 75% stake in Wigzo in an all cash deal at a valuation of ~$25 million! The deal has delivered Wigzo’s shareholders a full exit.
With this acquisition, Shiprocket takes another big step towards enhancing its end-to-end offerings to enterprise businesses by building a full-stack solution for its merchants.
At 3one4, we’re thrilled to see exceptional teams come together to build a compelling unified product offering for businesses. We’ve been early partners with Wigzo since co-leading its seed round. Now, we’re delighted to see the team scale the platform further in partnership with Shiprocket. This acquisition will add a powerful layer of marketing automation SaaS services to the existing Shiprocket platform and evolve Wigzo to become a leading solution in this space.
At 3one4 Capital, the team has intentionally built a long-term commitment to responsible investing and to support the evolution of an ecosystem conducive to RI. This active commitment has helped the firm secure the signatory status to the UN PRI.
3one4 Capital has been ranked by Preqin, a global reference database for asset management, as India’s top performer for two of its funds, in the recent Alternative Assets report. The seed and early-stage funds managed by the firm have been recognized for their performance amongst the India-focused venture capital funds in this Asia Pacific-focused report published in 2021. With industry-leading Net IRRs, 3one4 Capital’s Rising I & Fund II are the top two amongst the best performing India-focused VC funds between the vintage years, 2010- 2018.